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Job Description

RESPONSIBILITIES

Market Research:

• Regularly compile and analyze routine market reports (e.g., CHPA, CPA/Sion) to monitor market conditions and product performance; ensure timely delivery of routine reports to relevant teams and stakeholders
• Design and execute regular surveys, such as ATU studies

Research Project Design and Deliver:

• Collaborate with brand teams to identify research needs and objectives.
• Develop and implement tailored research projects to address specific brand questions and challenges.
• Use a variety of research methods and tools to collect and analyze data

Insight Generation and brand strategy support:

• Analyze research data to generate deep insights into market trends, customer perspectives, and competitive dynamics.
• Provide clear, actionable recommendations based on research findings to support brand strategy (such as brand plan and brand action plan).

Stakeholder Communication:

• Engage with brand teams and other stakeholders to understand their needs and incorporate feedback into research projects.
• Present research findings and insights to senior management and other key stakeholders.
• Facilitate discussions and workshops to drive strategic initiatives based on research outcomes.

Qualifications:

Level of Education

• Bachelor’s or Master’s degree in Market Research, Business Administration, Marketing, or a related field

Working Experience in Relevant Field

• Minimum of 8 years of experience in market research, particularly in product-level research and analysis.
• Strong analytical skills with the ability to interpret complex data and provide actionable insights.
• Experience with routine market reporting and familiarity with data methodologies like CHPA and CPA/Sion.
• Proficiency in survey design and execution, including experience with ATU studies.
• Excellent project management skills with a proven track record of successfully managing research projects.
• Strong communication and presentation skills, with the ability to effectively convey complex information to diverse audiences.
• Ability to work independently and collaboratively, with strong organizational and multitasking abilities.
• Knowledge of the pharmaceutical industry and related market research methodologies is a must.

Locations

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