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Job Description

Job Title: Head of Public Advocacy & Patient Excellence

Location: Mumbai / Gurgaon , India

About the role:

The role exists to establish Takeda’s reputation as a partner to the government and other stakeholders in LOC to find solutions that have a sustained and meaningful impact on patients. This role will enable and support country’s healthcare ecosystem through advance standards of care and access to healthcare in rare, underserved disease conditions and upcoming therapies. Incumbent needs to establish and cultivate relations with central and state policymakers, key opinion leaders and other relevant stakeholders.

This role will lead and drives Patient Excellence Initiatives including access to innovative medicines by working closely with key stakeholders associated with leading PAGs across disease segments to improving the lives of patients through our innovative medicines, and vaccines while building HTA- HEORS and value proposition solutions.

Incumbent will play a pivotal role in positioning and company’s public image at various external platform and delivering corporate responsibility to society with the meaningful initiatives through a well formulated communication and CSR strategy.

How you will contribute:

• Develop unified public policy and patient advocacy including access strategies focused on the value creation for patients, healthcare transformation, and sustainable access to company’s focused therapy portfolio and other strategic areas in India and Srilanka.

• Proactively develop public affairs strategies and with patient first mindset drive public-private partnerships aligned with Takeda’s priorities at LOC level

• Incumbent will lead and manage policy, external relations across Government, Trade Associations, Bilateral and multilateral organisations, NGOs, multi-stakeholder consortium/alliances and other relevant organisations/stakeholders.

• Relationships-building and maintance with key decision makers/agencies at the National/State level to develop support for company’s positions and priorities.

• Work with decision makers in Government bodies and other related stakeholders to help build patient centric solution country level.

• Provide the insights on the Government upcoming and latest Policies & regulations and proactively suggest the changes anticipated so that organization adapts as per the Local requirements.

• Build and implement strategic priorities for the LOC to improve healthcare outcomes through strategic and trustful partnerships with patient organisations delivering innovative patient centric solutions.

• Build the robust access strategy for LOC to support patients journey by providing sustainable, equitable access to medicines.

• Develop strategy to provide HTA- HEOR  and value proposition solutions to accelerate access in country’s public & private healthcare ecosystem in rare and underserved disease conditions in alignment with Regional and Global guidelines with necessary localization in accordance with the legal and compliance framework.

• Provides competitor and payer trends, insights & intelligence to internal functions.

• Implement Public Affairs initiatives to augment access efforts in rare disease and underserved diseases therapies at country/cluster level.

• Work with cross-functional teams to identify, scope and lead patient advocacy projects which strengthen Takeda’s Reputation and Trust with Society and the patient communities at large.

• Works with patient organizations to empower them to increase their share of voice regarding rare and complex diseases and influence government policies inclusive of these diseases.

• Lead Public Affairs strategies in close alignment with Market Access, Regulatory, Medical Affairs & Marketing to advance company’s business goals and strategic/business priorities. 

• Play an active role in shaping the Healthcare environment by advocacy and networking activities with National/State Health Systems, wide range of govt officials in Ministries and Departments such as PMO, DOP, NPPA, CDSCO, Health, Environment, Biotechnology, Finance, ICMR etc,externalPolicy Audiences and influencers to optimize the institutional environment in order to contribute to better access for patients and the company’s  growth.

• Facilitate and provide a platform to talk to government stakeholders and identify leverage points for providing/expanding market access of Organization's existing/expanding product portfolio.

• Actively engage with various Industry Chambers (FICCI/CII/PHD), Associations (IPA/IDMA/FOPE/OPPI), Trade Bodies, Committees, in order to build strong networks with government and statutory officials and assist in policy decisions that support Industry and organization.

• Promote discourse among state government officials by bringing together local/regional experts and patient groups involved in the Therapy/portfolio to reinforce messaging.

• Work closely with Ministry of Health on various projects involving Public Private Partnerships (PPP) at center level to support the larger objectives of the organization.

• Build and develop the relationships with Patient Organizations and work in collaboration with them, building alliances and coalitions united by a common mission to provide access to quality healthcare to all patients in the disease area/Therapy area.

• Lead the engagement drives with the PAGs at National Level and continue to consult the State support teams (Institutional/Access) on State initiatives with Patient Organizations in case of long term engagement requirements.

• Build and curate organization perception as a solution provider in Patient Organizations/PAGs view and support in Therapy access advancement objectives of the org.

• Would be a point of contact with country PAG and coordinate with the PAG for the smooth management/closure of all their requests (Sponsorships/Grants/Donations) and also ensure that these are fully aligned as per the company ethics and compliance SOPs.

• Build better SoPs around Patient Group Engagements ensuring Compliance to Organization’s Ethics & Compliance SOPs at everystep.

• Lead Takeda India communication strategies for India business (including issue and crisis communication), the communications advisor for India Leadership Team; and to profile Takeda as a patient-centric bio-pharmaceutical company.

• Lead the Company’s Corporate Social Responsibility (CSR) strategy and initiatives to maintain an excellent corporate reputation. He/she establishes, develops, and maintains the strategic link between businesses needs and communication activities in the country.

CRITICAL SUCCESS FACTORS

• Understanding of Public Health Policies and anticipate new/upcoming changes, especially in rare and underserved diseases, including vaccines.  

• PR orientation

• Existing network among health authorities at central and state level

• Cross-functional collaboration

• Policymaker engagement

• Advocacy at local/national level/PAG

• Strategize , Execution & Detail orientation

• Understanding of tender processes and influencing.

• Health economic ecosystem in the country.

• Innovative Patient Access Programs with pharmacueticals.

BEHAVIOURAL COMPETENCIES AND SKILLS:

• High-impact communication/presentation Skills

• Stakeholder management

• Credible/authentic presence and leadership skills

• Network within govt. machinery/establishments

• Integrity, honesty, perseverance, fairness

• People Manager, Team player and capability to foster an inclusive environment within the team and beyond.

What you bring to Takeda:

• Graduate/ Post Graduate in public policy.

• Held progressive roles for last 15+ years in public affairs/market access and Corporate Communication /CSR with minimum 5 years in  leadership in pharma/related industries; 

• Understanding of India’s health, policies, healthcare econimic ecosystem, patient communities at large and their ways of working.

More about us:

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

Empowering our people to shine:

Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.

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