Principal Analyst, Commercial Analytics

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Job Description

OBJECTIVES / PURPOSE

We are seeking a high-caliber Principal Analyst to join Takeda's GCC Commercial Insights & Analytics (I&A) organization in India. This individual contributor role is designed for a seasoned US pharma analytics professional who combines deep technical expertise with strategic thinking, stakeholder advisory capability, and a demonstrated ability to solve complex commercial problems. The Principal Analyst serves as the GCC team's analytics anchor for assigned workstreams.

• Serve as an analytical partner to US brand teams, delivering comprehensive, actionable insights through rigorous secondary market data analysis, customer analytics, and performance measurement across a multi-brand portfolio.
• Own and independently execute a broad range of complex analytical workstreams — including segmentation, targeting, longitudinal claims analysis, and competitive assessments — with minimal supervision and strong bias for quality and commercial relevance.
• Bring a consultative mindset to cross-functional partnerships: proactively framing business questions, evaluating analytical approaches, recommending methodologies, and communicating findings in a clear and persuasive manner to senior commercial and I&A stakeholders.
• Provide informal analytical leadership to Senior Analyst and Analyst colleagues, contributing to team knowledge-sharing, methodology standards, and quality review.

ACCOUNTABILITIES

Brand Analytics and Market Analysis

• Conduct longitudinal claims analyses to identify and assess treatment patterns, patient journeys, adherence dynamics, and care gap trends across assigned brands; synthesize findings into structured, executive-ready recommendations.
• Integrate and analyze diverse US commercial data sources — including real-world data, specialty pharmacy data, sales data, and channel data — to generate comprehensive patient and HCP insights aligned to brand strategy and commercial planning needs.
• Perform complex secondary market data analyses in the areas of HCP segmentation, customer targeting, program ROI measurement, KPI identification, and ad hoc marketing assessments across multiple brands and timelines simultaneously.
• Apply quantitative and coding skills to conduct a broad range of analyses on market dynamics, including resource allocation modeling, response to marketing stimuli, customer segmentation and targeting, using techniques such as optimization, correlation, A/B testing and regression.

Performance Measurement and Reporting

• Establish, track, and report on key performance indicators (KPIs) such as patient shares (new and total), duration of therapy (DoT), adherence, source of business, segmentation metrics, and campaign effectiveness at national, subnational, and payer channel levels.
• Build and maintain performance dashboards and standardized analytical reporting tools in Tableau or Power BI; ensure all outputs are accurate, up-to-date, and structured to meet US brand team stakeholder requirements.
• Support digital and media analytics optimization efforts, including campaign planning, tactical assessment, and ad hoc diagnosis of digital performance against commercial objectives.
• Review existing analytical reports and operations on a regular basis; identify opportunities to rationalize, automate, or enhance deliverables in line with evolving brand priorities and data availability.

Stakeholder Engagement and Consultative Support

• Act in a consultant role in cross-functional meetings, bringing technical and functional analytical inputs that inform brand strategy, resource planning, and commercial decision-making.
• Prepare and deliver presentations to senior management on matters concerning market planning and analysis, product performance, competitive dynamics, and the changing business environment.
• Partner with US I&A brand leads and commercial partners to translate business questions into well-scoped analytical workplans; proactively surface analytical opportunities and ensure outputs are tightly aligned to brand team priorities.
• Provide informal guidance and quality review to Senior Analyst and Analysts on assigned workstreams, sharing analytical best practices and supporting consistent quality output across the team.

KNOWLEDGE, SKILLS & EXPERIENCE

Education:

• Bachelor's or master's degree in an analytical field such as Statistics, Operations Research, Management Science, Economics, Data Science, or Mathematics required.
• An advanced degree in a quantitative or analytical field is preferred; an MBA with a quantitative focus is also acceptable.

Experience:

• 5-6 years of progressive quantitative analytical experience in the US pharmaceutical industry; direct, hands-on experience with US commercial analytics is required.

• Complete understanding and applied expertise in quantitative principles, concepts, and standards surrounding the use and manipulation of US secondary market data sources (claims, specialty pharmacy, IQVIA, Komodo Health, Symphony Health, sales data).

• Demonstrated ability to independently manage and deliver complex analytical projects across multiple brands and timelines simultaneously
• Proficiency in coding techniques such as SQL, SAS, R, or Python for data manipulation and workflow automation; advanced Excel skills required.

• Strong experience with Tableau or Power BI for dashboard development, data visualization, and performance reporting.
• Knowledge of digital and media measurement and optimization techniques in a pharma commercial context is preferred
• Consulting experience — internal or external — within the pharmaceutical industry is preferred.

Skills & Competencies:

• US Pharma Commercial Data Expertise — Deep, applied knowledge of US secondary market data sources; able to design data approaches, apply business rules, and integrate multi-source datasets into comprehensive analyses.
• Quantitative Analytical Skills — Proficient in applying a range of analytical techniques (segmentation, regression, correlation, A/B testing, optimization) to real-world commercial business questions.
• Multi-Brand Project Management — Manages multiple complex projects across brands and timelines simultaneously with strong prioritization, delivery discipline, and stakeholder communication.
• Data Storytelling — Synthesizes complex, multi-source findings into clear, persuasive, and decision-oriented narratives with explicit commercial implications; presents confidently to senior audiences.

• Consultative Partnership — Operates as a trusted analytical advisor to US brands and I&A teams; proactively frames business questions, recommends approaches, and influences commercial decisions.

• Technical Proficiency — Advanced skills in SAS, R, or Python; Tableau or Power BI; SQL for data extraction and transformation; Databricks familiarity is a plus.

• Informal Leadership — Provides analytical guidance, methodology input, and quality review to junior team members; contributes actively to team standards and knowledge sharing.

TAKEDA LEADERSHIP BEHAVIORS

In alignment with Takeda's Values-Based Culture, this role requires demonstration of the following leadership behaviors:

• Act with Integrity — Deliver accurate, transparent work and take full responsibility for quality.
• Collaborate Cross-Functionally — Contribute positively to GCC-US team workflows and cross-functional collaboration.
• Drive Accountability — Take ownership of all assigned tasks and deliver on commitments.
• Embrace Learning — Continuously build analytical and domain capabilities through feedback and self-driven development.

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