
Head of Marketing
Shanghai, ChinaShanghai, China| Beijing, China
- Job Type: Full Time
- Job Level: Senior
- Travel: Minimal (if any)
Takeda has been translating science into breakthrough medicines for 240 years. Every step of the way, our teams have worked together to tackle some of the most challenging problems in drug discovery and development. Today, we’re a driving force behind innovative therapies that make a lasting difference to millions of patients around the world.
In R&D, all of our history and potential comes together in an environment that welcomes diversity of thought and amplifies every voice. Working closely with colleagues, you’ll play a key role in bringing our rich pipeline of products forward to help patients. Come join a team that’s earned trust for more than two centuries, and find out how advancing transformative therapies at Takeda will shape your bright future.
Shanghai, China| Beijing, China
By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’sPrivacy Noticeand Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.
Job Description
About the role:
The Director General Product Marketing & Management is responsible for advancing business growth by promoting the organization's products and services. This role involves developing and implementing advertising campaigns, conducting market research, and managing product planning and development. By aligning marketing efforts with business goals, this role supports Takeda's mission to deliver Better Health and a Brighter Future.
How you will contribute:
* Develop and implement advertising and promotional campaigns
* Conduct market research to identify and predict consumer trends
* Manage product planning and development, including P&L activity and ROI analysis
* Create and distribute promotional materials
* Lead and manage a department or small unit, including multiple teams led by Managers and Team Leaders
* Provide strategic direction and oversight to managers across various functional areas
* Communicate and influence executive leadership to ensure successful execution of major initiatives
Skills and qualifications:
* Applies strategic planning techniques to align marketing efforts with business goals.
* Manages brands effectively, overseeing all aspects from market analysis to competitive positioning.
* Conducts thorough market analysis, identifying key opportunities for growth.
* Designs and implements impactful promotional campaigns that resonate with target audiences.
* Integrates customer experience data into marketing strategies to enhance engagement.
* Leads teams with a focus on fostering collaboration and achieving business objectives.
* Manages budgets efficiently, ensuring optimal allocation of resources for maximum impact.
As a leader of a sizable (functional) area, serving as the primary internal and external contact for contracts and operations. Your responsibilities include conducting high-level briefings and technical meetings, interacting with managers of equivalent status, and crafting corporate and organizational policies. You will provide strategic direction and oversight to managers across various functional areas, prioritizing the successful execution of major initiatives and ensuring that budgets, schedules, and performance standards are both realistically established and achieved. Your role focuses on strategic impact rather than day-to-day operational involvement.
Locations
Shanghai, ChinaBeijing, ChinaWorker Type
EmployeeWorker Sub-Type
RegularTime Type
Full timeThe heart of our work
Shining a light on new perspectives
Working at Takeda
-
Inclusion
Here, you will feel welcomed, respected, and valued as a vital contributor to our global team. -
Collaboration
A strong, borderless team, we strive together towards our priorities and inspiring mission. -
Innovation
Bold initiatives, continuous improvement, and creativity are at the heart of how we bring scientific breakthroughs from the lab to patients. -
Top Workplace
Recognized for our culture and way of working, we’re one of only 17 companies to receive Top Global Employer® status for 2024. -
Work-Life
Our people-first mission extends beyond patients to include their families, communities, and our own Takeda family. -
Empowerment
Through trust and respect, you will have genuine support from leaders, managers, and colleagues to do your best work.
We're Steadfast In Our Commitment to Four Key Imperatives
Patient
Responsibly translate science into highly innovative medicines and accelerate access to improve lives worldwide.
People
Create an exceptional people experience.
Planet
Protect our planet.
Data & Digital
Transform Takeda into the most trusted, data-driven, outcomes-based biopharmaceutical company.
Jobs for you
- (Sr.)District Manager, OBU, LC, Hefei Beijing, China, Remote Category: Sales
- MCR, OBU, LC, Xian Beijing, China, Remote Category: Sales
- District Sales Manager – GI (Hybrid) Bangkok, Thailand Category: Sales
- Medical Representative - GI (BKK - Chula) Bangkok, Thailand Category: Sales